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SEO Saturday with Victoria

Join my newsletter to learn what I do to grow my website and how it performs monthly. I also share the results of my SEO experiments and case studies, SEO tool reviews, and the latest SEO news. πŸ‘‡

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SEO trends in 2024 πŸŽ„ πŸŽ…

Hi Reader, This is my last email in 2023. I'm almost done updating my SEO ebook and looking forward to Christmas break. πŸŽ…πŸ»πŸŽ Before leaving for a holiday, I want to share what you can expect to change in the world of SEO in 2024. 1. AI-generated content will dominate the web Next year, most of the content on the web will be AI-generated. We may not like it, but it's a fact. Google has launched multiple algorithm updates in 2023, drastically impacting websites with purely AI-generated content....

Hi Reader, Did you know that you only see and engage with 3.45% of all content, which means the remaining 96.55% is never found on Google and other search engines? 😱 Ahrefs revealed this shocking truth in its search traffic study. This sad statistic explains that most site owners fail to understand how Google works. If you know how to create high-ranking content, you’ll be among the lucky 3.45% of site owners who can generate organic traffic. Here’s how I find easy-to-rank writing topics for...

Hi Reader, Can you grow your website by working on it for only a few hours a week? 🧐 I thought it was impossible. However, since I couldn’t dedicate more time to my website, I figured out how to do it effectively. Here's what works for me. πŸ‘‡ 1. Targetting niche keywords Your content will rank if you pick the right keywords! Here’s what is proven to work for my website and my clients: Running a niche site instead of writing about everything Researching easy-to-rank keywords with traffic...

Hi Reader, Have you heard the breaking SEO news? πŸ€” Pandu Nayak, the VP of Search at Google, revealed how Google search and rankings work. You’re probably familiar with many ranking systems by now (e.g., BERT, Helpful content system, PageRank, reviews system). However, Nayak mentioned new components essential for rankings, such as: The page itself (a.k.a., β€œthe words on the page") Topicality Page quality Reliability Localization Navboost (Google's algorithm that memorizes past clicks that have...

Hi Reader, Have you heard of the latest news from Google? πŸ€” Google has just finished the November 2023 core update, which is officially the last update of this year. Since the rollout is finally over, you can check whether your website was impacted. Here's how. πŸ‘‡ Check impressions in Google Search Console. Can you see the downward trend? Check clicks. Compare the overall organic traffic to previous months. Did it increase/decrease? Check rankings. Do you see any gains or drops? Here's what...

Hi Reader, Only 6 weeks are left till 2024! Have you already started preparing your website for 2024? 🧐 How you can improve your website's performance in the upcoming year 1. Define money-making pages on your website (The Pareto principle applies here: 80% of income is generated by 20% of pages) 2. Check how these pages rank (Did they gain or lose positions in the past months?) 3. If the performance of your money-making pages declines, add them to the content update list 4. Prioritize pages...

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Hi Reader, Google has just released new updates to the Search Console account, which I am sure many website owners will like. 🀩 From now on, the new Robots.txt report in Google Search Console can show you when your website was crawled the last time, warnings, and errors encountered during crawling. Google Search Central @googlesearchc We're excited to announce the new Search Console robots.txt report, available from the settings page. We're also making relevant info available from the Page...

Hi Reader, How are you doing? As you might know, I'm a big fan of content updates as an SEO strategy. It's so simple yet so powerful! Since we are heading towards the end of 2023, it's a great time to refresh old but well-performing pages to maintain their performance. 🀩 This week, I rewrote my Medium review and published the updated article on November 6th. The impact was already visible in 2 days! πŸ‘‡ Do you know what's the best thing? πŸ€” I only spent a few hours rewriting 50% of the article...

Hi Reader, Last month, I got 19 inquiries from website owners. I've recently finished giving tips on what they should do to grow their websites in organic search results. These are all amazing content creators trying to grow their businesses. πŸ“ˆ However, I've noticed most of them had the same mistakes, which resulted in organic traffic 0 and a drop in rankings: 1️⃣ Many website pages were not indexed (as a result, they did not rank on Google) 2️⃣ They did not target any keywords 3️⃣ No SEO...

Hi Reader, If you've recently noticed a decline in your website's performance, it's not your fault. Google has been running the third algorithm update in a row, which might have impacted your website. You can see all the Google updates here. Google Search Central @googlesearchc Today we released the November 2023 core update. We'll update our ranking release history page when the rollout is complete: https://status.search.google.com/products/rGHU1u87FJnkP6W2GwMi/history Related to this, we’ve...