This could happen to your website πŸ“‰


Hi Reader,

If you've recently noticed a decline in your website's performance, it's not your fault.

Google has been running the third algorithm update in a row, which might have impacted your website. You can see all the Google updates here.

My website was affected

Open your Google Search Console account and check the overall trend.

Is it growing or declining?

I see a slight decline in impressions starting from the middle of July 2023 that continues.

It could have happened because I started publishing less content due to being busy.

If you have a similar case β€” you rarely publish new content and don't actively build backlinks β€” then you might see a decline in impressions.

What happened in the SEO world in October 2023

1. FAQ & How To snippets are going away from organic search results.

2. Video indexing requirements are coming.

3. Google has fully transitioned to mobile-first indexing, which means Google prioritizes mobile versions when crawling pages and indexing content.

4. Google October 2023 Helpful Content update, which aims to improve rankings by promoting quality content (completed).

5. Google October 2023 Spam update, which covered multiple languages and various types of spam (completed).

6. Google reported that they fixed an issue causing delays in indexing newly published content.

Launching a new website? πŸ€”

Do you want to set up everything correctly and ensure your website is ready to rank high on Google?

Check my short SEO Checklist For New Websites.

No fluff!

I share 18 proven-to-work, time and resource-saving strategies to help your website grow.Β 

Enjoy your weekend!

Victoria

P.S. Are you writing on Medium? ✏️

A top Medium writer and a good friend of mine, Sinem Gunel, is organizing a free masterclass on how to grow your audience on Medium. If interested, you can learn more here.

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